Corporate Marcom Lead

- Develop and execute the overall marketing communication strategy to support business objectives and strengthen brand awareness.
- Manage brand communication across digital channels, including Website, LinkedIn, Facebook, TikTok, YouTube, email marketing, and other owned media.
- Lead content planning and oversee the development of marketing materials for campaigns, events, research programs, and corporate communications.
- Plan and manage digital marketing campaigns to drive brand awareness, lead generation, and business growth.
- Monitor marketing performance, analyze campaign results, and optimize activities based on key business metrics.
- Build and maintain relationships with media partners, agencies, and external stakeholders to support communication and branding initiatives.
- Oversee PR activities, including press releases, media communications, executive communications, and corporate announcements.
- Collaborate with cross-functional teams to ensure marketing initiatives are delivered effectively and aligned with business priorities.
- Develop marketing processes, manage budgets, and ensure effective use of marketing resources.
- Manage the MarCom team, assign priorities, and ensure timely execution of marketing plans.
Yêu cầu công việc
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- At least 5 years of experience in Marketing, Brand Marketing, MarCom, Digital Marketing, or related roles.
- Strong understanding of brand communication, content marketing, digital marketing, and lead generation.
- Experience planning and managing integrated marketing campaigns across multiple channels.
- Good analytical skills with the ability to evaluate marketing performance and optimize campaign effectiveness.
- Strong leadership, communication, and stakeholder management skills.
- Excellent project management skills with the ability to manage multiple priorities in a fast-paced environment.
- Proficient in Microsoft Office applications; experience with marketing and analytics tools is an advantage.
- Proficiency in English.
- Proactive, results-oriented, and able to work effectively in a fast-paced environment.
Quyền lợi được hưởng
- Competitive salary and benefits package.
- Annual performance bonus
- Semi-annual performance evaluations (every 6 months).
- 12 days of annual leave plus statutory entitlements.
- Comprehensive health insurance.
- Exposure to cutting-edge digital and social commerce trends.
- Opportunity to collaborate with top creators, KOLs, and leading brands.
- A dynamic, international, and professional working environment that values innovation and growth.