
Shopee Affiliate BD
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Mô tả công việc
1. Store Strategy & Operations Management
Overall Operations: Responsible for the overall planning, marketing campaign execution, and daily maintenance of the Shopee Rose store to ensure all performance indicators (DSR, store ratings) meet targets.
Traffic Acquisition: Lead the precise deployment and optimization of paid advertising (AMS/Keyword Ads), reasonably control ACoS (Advertising Cost of Sales), and improve product ranking.
Product Strategy: Guide the team in listing optimization (titles, images, descriptions), identify product selling points, and improve conversion rates.
Task Breakdown: Break down monthly/yearly GMV targets into specific actionable tasks (eg, advertising budget, campaign participation quotas) and execute them directly.
2. Data Analysis
Data Review: Regularly generate sales reports (daily/weekly/monthly), analyze core metrics such as traffic, conversion rate, and average order value (AOV), and develop liquidation or optimization strategies for underperforming or loss-making products.
3. Market Insight
Competitor Analysis: Monitor key competitors' movements (price changes, trending products, marketing tactics) and adjust store operations strategies accordingly.
Yêu cầu công việc
- Experience: 2+ years of e-commerce operations experience required, including at least 1 year of hands-on experience with the Shopee platform.
- Candidates with experience in the personal care category will be given preference.
- Bachelor's degree in Marketing, Business Management, or a related field.
- Comprehensive knowledge of digital marketing strategies and tactics, including SEO, SEM, social media advertising, email marketing, and affiliate marketing.
- Proficiency in using e-commerce platforms
- Strong analytical skills and experience with web analytics tools to track and analyze performance metrics.
- Excellent communication, problem-solving, and project management skills.
- Ability to work both independently and collaboratively in a cross-functional team environment.
- Proficiency in MS Office and other relevant software applications
- Good command of English, Chinese is a plus
- Adapt new knowledge, new regulation quickly
- Be sociable, responsible, honest, careful, and dynamic at work
Quyền lợi
- Thưởng:
- 13th Salary
- Business Bonus
- Parkings & Lunch allowance - Chăm sóc sức khoẻ:
- 100% Social Insurance
- Premium Healthcare Insurance (Bao Viet)
- Health care check-up - Khác:
- Work From Home & 1,5 hour early leave (Only for Female Employees)
- Bonus & Gift on special occasions
- Flexible working hour
- Internal training & development
Nhà tuyển dụng
Meishang Cosmetics Vietnam (Colorkey BRAND) · 📍 Hồ Chí Minh
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