Marketing Manager

• Proactively develop, lead and drive execution of marketing strategies and campaigns.
• Conduct market research and competitive analysis to identify trends, opportunities, and consumer insights.
• Collaborate with regional counterparts to understand and share best practices on branding initiatives.
• Drive customer demand generation, retention and advocacy activities.
• Lead and manage digital marketing efforts, including social media, content creation, email campaigns and SEO strategies.
• Proactively monitor and analyze campaign performance, using data to make informed recommendations for optimization.
• Coordinate with external agencies and partners to execute promotional activities and events.
• Oversee and proactively drive best-in-class development of marketing materials, including brochures, presentations, and digital assets.
• Accountable to manage marketing expenses to ensure campaigns remain within budget.
• Market Research & Strategy:
  • Stay up to date with market trends and competitor activity to optimize product positioning and strategy.
• Reporting & Analysis:
  • Submit regular performance reports and market feedback.
• Develop Key Performance Indicators (KPIs) to monitor performance based on marketing implementation plans.
• Develop findings from industry landscape, digital marketing technologies and competitor product offerings to inform marketing strategies.
• Develop target profiles and personalized marketing and/or engagement strategies based on data-driven analysis.
• Develop omni-channel initiatives to drive engagement with target profiles and improve customer experience.

Yêu cầu ứng viên

• Bachelor’s degree in Marketing, Business, or a related field.
• 3–5 years of marketing experience, from consumer derm/aesthetics to adjacent industry.
• Extensive experience in premium consumer segment and understanding positioning, psychology of consumer and buying triggers.
• Agency background / mindset with a strong understanding of digital marketing, social media, and content strategy.
• Excellent communication and interpersonal skills.
• Proficient in Canva.
• Proficient in marketing analytics tools and software (e.g., Google Analytics, CRM systems).
• Ability to work independently and collaboratively in a fast-paced environment.
• Growth mindset – demonstrated experience of conversion of challenges into opportunities and outcomes.
• Excellent communication and interpersonal skills – understanding and ability to communicate in English.
• Understanding of Clinic and stakeholder motivations, influencing factors and partnership mindset.
• Strong business acumen & is driven by ROI – with a methodological mindset, to ensure business and user profitable, and tracked in detail.
• Strong collaboration mindset and desire to work with colleagues for synergies.
• Self-driven, goal-oriented, and proactive.

Quyền lợi được hưởng

• Basic Salary: Attractive
• Allowance
• 13th month salary and performance bonus