SALES MANAGER PET FOOD (PET CHANNEL)

Overview:

The Key Account Manager plays a critical role in expanding our pet food brand’s presence in the Pet Specialist channel. This position is responsible for managing relationships with key pet accounts, negotiating with buyers, and driving sales growth. The ideal candidate has a strong background in business development, account management, and retail negotiations, particularly within the pet food industry.

This role requires a strategic thinker who can develop and execute plans to increase brand visibility, secure optimal shelf space, and enhance partnerships with major retailers. The Key Account Manager will work closely with internal teams, including sales, marketing, and supply chain, to ensure smooth execution of sales strategies and promotions.

Responsibilities:

This position will report to Country Manager and assist in team activities including but not limited to:

• Develop and implement strategies to grow sales and market share within Pet Specialist retailers.

• Establish and maintain strong relationships with retail buyers, category managers, and key stakeholders to drive long-term business partnerships.

• Lead negotiations on pricing, promotional activities and shelf space to optimize business opportunities.

• Work closely with the marketing team to plan and execute effective in-store promotions, product launches, and marketing campaigns that align with brand strategies.

• Monitor and analyze sales performance, market trends, and competitor activities, providing insights to adjust strategies accordingly.

• Ensure strong merchandising execution and collaborate with retail partners to enhance product visibility and availability.

• Manage trade budgets, promotional spending, and sales forecasts to ensure profitability and efficiency.

• Collaborate cross-functionally with internal teams including logistics, supply chain, and product development to ensure smooth execution of sales initiatives.

• Identify and explore new business opportunities within the retail sector, including potential expansion into new supermarket chains or online retail platforms.

Yêu cầu công việc

• Bachelor’s degree.

• 3+ years of experience in key account management, retail sales of PET SHOPS, PET CLINICS

• Proven track record in negotiating with retail buyers and executing successful promotions.

• Strong understanding of retail operations, pricing strategies, and category management.

• Excellent communication, negotiation, and relationship management skills.

• Data-driven mindset with the ability to analyze sales reports and market trends.

• Ability to work independently, manage multiple projects, and drive results in a competitive market.

• Willingness to travel as needed for client meetings and industry events.

Quyền lợi

• Thưởng: Performance bonus