Tuyển dụng Digital Marketing Specialist (SEO & Performance) tại Hồ Chí Minh

1. Search Engine Optimization (SEO):

- Develop and execute data-driven SEO strategies to grow organic search traffic and rankings.

- Create & Optimize website performance, content, blog articles, case studies and landing pages for search visibility and user intent.

Conduct keyword research, competitive benchmarking, and technical SEO audits.

- Collaborate with content creators and the marketing team to implement on-page and off-page SEO best practices.

- Monitor and analyze SEO performance using tools like Google Analytics, - - ---- Google Search Console, Ahrefs, SEMrush, etc.

- Stay updated on SEO, GEO and AI Search developments, and search engine algorithm updates.

- Build and execute lead generation campaigns and programs, working closely with external agencies and internal stakeholders.

2. Paid Ads Campaigns (Performance Marketing):

- Campaign Strategy & Execution: Design, launch, and optimize multi-channel paid marketing campaigns to drive lead generation and customer acquisition.

- Paid Ads Management: Manage the performance of paid channels (e.g., Google Ads, Meta, LinkedIn), optimizing for ROI and efficient budget use.

- Performance Analytics: Leverage analytics tools to track KPIs, generate insights, and deliver regular reports to stakeholders.

- Collaboration: Work closely with the Head of Marketing and Communications and Business Units teams to align campaign goals with business objectives.

- Market Research: Analyze audience behavior, competitor performance, and industry trends to inform strategy and uncover new growth opportunities.

Manage month newsletter for lead generations and network growth.

3. Other tasks assigned:

- Prepare and submit yearly budget-related files and quarterly marketing reporting.

- Assist other tasks from line manager.

Yêu cầu công việc

- Strong in English communication & writing, knowing French is a plus.

- 3-4+ years of experience in SEO and digital marketing.

- 3+ years of experience optimizing content for B2B consulting

- Strong expertise in keyword research, link-building strategies, and technical SEO.

- Hands-on experience with SEO tools like Ahrefs, Moz, Yoast, Google Analysis, and Google Search Console.

- Knowledge of website content management systems (CMS), such as WordPress.

- Excellent analytical skills and the ability to translate data into actionable insights.

- Strong communication and collaboration skills to work across teams.

- Excellent written and verbal communication skills.

- Comfortable with technical products

- Independent, mature and self-motivated with a positive attitude

- Team player with good interpersonal skills

- Well-versed in MS Office (Excel, Access, Powerpoint, etc.)

- Detail orientated, organized & capable of handling workload through timely response.

Benefits:

- We champion your growth, offering pathways to advance your career and celebrating your milestones along the way.

- Our benefits package is designed to support your well-being, ensuring you feel valued and part of a team that's always moving forward.

- Our consultancy transcends boundaries, tailored to meet the unique needs of each client, ensuring that your work is always fresh and impactful.

- With us, every day is a new chapter of discovery. Our agile approach to business means you'll enjoy a rich variety of missions, constantly expanding your horizons.

- We are a multicultural company located in Thao Dien, offering breathtaking views of Landmark 81 that inspire creativity and innovation.

Quyền lợi

• Chăm sóc sức khoẻ: Full contribution on compulsory insurance; Bao Viet Healthcare; Elaborative annual health check
• Đào tạo: Dedicated development program: My Path to Growth
• Cơ hội du lịch: Yearly company trip; International business travel; Diverse activities (Yoga/English/French/Fair)