Tuyển dụng Digital Marketing Specialist (Performance) tại Hồ Chí Minh

Slimcase is looking for a performance-driven Digital Marketing Specialist to scale our presence across Shopee, TikTok Shop, Meta, Google in Vietnam, Southeast Asia, and beyond.

In this role, you’ll execute cross-platform campaigns, track performance, and uncover data-driven insights that fuel revenue growth. This is a high-ownership position for someone who’s both analytical and creative, with a passion for e-commerce and digital optimization.

Responsibilities:

• Plan, execute, and continuously optimize paid marketing strategies to drive user acquisition, retention, and improve key performance metrics (ROAS, CPP, Funnel conversion).

• Analyze campaign and sales performance using UTM, GA4, Shopify, and marketplace dashboards; leverage data insights to test and scale effectively.

• Launch and optimize campaigns across multiple countries (e.g., Vietnam, Southeast Asia...), adapting creatives and targeting to local behavior.

• Work with cross-functional teams to provide post-campaign data and insights in terms of reporting and presenting media trends, local insights and recommendations to improve performance and budget optimization.

• Stay ahead of digital marketing trends, platform updates, and competitor activity to keep campaigns cutting-edge.

• Assist the Line Manager with other tasks as needed.

Yêu cầu công việc

• Bachelor’s degree in Marketing, Business, E-commerce, or a related field.

• 2+ years of hands-on experience in Paid Ads / Performance Marketing across Meta, Google, Shopee, TikTok, and other digital platforms; experience in E-commerce, FMCG, Fashion, or D2C brands, as well as Shopify or other E-commerce platforms, is a strong plus.

• Strong analytical and data-driven mindset, with a creative and proactive approach to problem-solving.

• Solid understanding of E-commerce and digital marketing performance metrics.

• Strong English communication skills, both written and verbal.

• Excellent attention to detail, time management, and prioritization skills.

• Experience with Shopify or other E-commerce platforms is a plus.

• Experience in E-commerce, FMCG, Fashion, or D2C brands is a plus.

Quyền lợi

• Chăm sóc sức khoẻ: Covered by PVI Healthcare Insurance
• Hoạt động nhóm: Open, collaborative environment where ideas are valued. Fast-paced, team-oriented culture that encourages experimentation
• Khác: WFH: 2 days/month; Coffee & Work: 3 sessions/month