Sales Capability & Route-To-Market (RTM) Manager (Base in Ho Chi Minh)

KEY RESPONSIBILITIES

ROUTE-TO-MARKET (RTM):

• Develop and optimize RTM models, distribution coverage and territory structure to support

business growth.

• Analyze market potential, outlet coverage and workload to optimize sales force sizing and

resource allocation.

• MCP: Own and standardize the MCP; guide Sales teams in developing and regularly reviewing

MCP to optimize territory, routes, call frequency, outlet coverage and sales force productivity.

SALES CAPABILITY

• Develop practical sales processes, guidelines and tools for MCP, territory/route management and

field execution.

• Train and coach Sales teams on MCP, coverage management, sales productivity and effective use

of sales tools.

• Drive consistent adoption and improvement of sales standards across field teams and

distributors.

SALES OPERATIONS

• Manage Sales Admin and ensure effective sales processes, reporting and operational support.

• Monitor sales KPIs and performance data to identify gaps and support management decisions.

• Sales Planning & Systems: Support AOP, target/resource planning and effective utilization of

DMS/SFA.

• Provides solution & tools for support smooth operation to others functions (Trade Marketing,

Sales, Finance, HR, SCM…)

Yêu cầu công việc

• Experience:

• Age: 30 – 40

• Education level: Bachelor’s degree in Business/Economics or related fields.

• 5+ years’ experience in FMCG Sales, preferably Food/Confectionery, with solid exposure to RTM,

Sales Excellence, Sales Force Effectiveness or Sales Operations.

• Channel Experience: Strong understanding of GT distribution, distributor operations and field sales

structure; MT exposure. Hands-on experience in territory planning, sales capacity, MCP, route/beat

planning and outlet coverage optimization.

• DMS: Hands-on experience with DMS and ability to use DMS data for sales performance, coverage

and productivity management.

• Good understanding of sales KPIs, reporting, target allocation and sales performance management;

• Language: Business-level English.

• Availability: September, 2026

Quyền lợi

• Thưởng: Bonus based on individual performance evaluations in January; in principle, employees who joined before June 30 of the previous year are eligible for payment.
• Chăm sóc sức khoẻ: Annual health check. Private health insurance.
• Nghỉ phép có lương: 18 days annual leave per year.
• Cơ hội du lịch: Company trip.