Digital Marketing Executive – Professional Audio

1. Overall purpose

Position Yamaha Music Vietnam and Professional Audio branding and increase Yamaha Music professional audio products presence to promote sales through digital marketing channels and effective contents.

Focus mostly on Yamaha Commercial Audio Vietnam.

2. Key responsibilities and duties (Critical responsibilities and skills of this position, listed in order of importance)

• Work closely with internal Digital Marketing team and vendors for creating and managing content as well as media plans to meet objectives for all digital marketing activities and promptly updated and developed as company requirement.

• Plan and monitor the ongoing campaigns on social media for enhancing products knowledge and brand awareness via multi digital channels: Website, Facebook (overseeing YMCA fan page) to deliver mass awareness and increase sales.

• Be actively involved in Market Research, trends updating and analyzing market, price, competitors and customer behaviors to understand customer insights into our products to support for sale control market.

• Well cooperate and consult related sales internally and dealers externally for effective digital marketing campaigns.

• In charge of daily tasks for PA: new products release, SEO contents and campaigns articles.

• Participate in PA Events and work closely with creative vendors for producing all digital marketing/marketing materials sources for PA.

• Reporting all digital activities at the end of month (Facebook, Web, other IMC platforms) and necessary reports requested by line manager.

• Other task assigned by line manager.

Yêu cầu công việc

Required working experience:

• At least 2 years’ working experience in digital marketing

• Basic knowledge in SEO, SEM, Google Analytics, Google My Business, Google Trends

• Working knowledge of operating Facebook content and insight/ads reporting

• Experience with marketing automation and CRM tools

Required qualifications: Bachelor’s degree in marketing

Required languages: English proficiency

Required knowledge and skills:

- Solution and result orientation

- Metrics-driven marketing mind with eye for creativity

- Analysis and problem-solving

- Growth mindset, multitasking

- Good in negotiation and communication

- Customer-focused with effective customer-handling skills

- Self – motivated, dedicated and integrity

Benefit:

- Minimum 12 annual leaves + 5-7 company holidays leave per year

- Premium health insurance

- 13th-month salary and annual performance bonus

- Telephone allowance

- Product selling price for employees

- Using for free the products for the employee's wedding

- Company engagement activities.

Quyền lợi

• Thưởng: 13th-month salary and annual performance bonus
• Chăm sóc sức khoẻ: Premium health insurance
• Nghỉ phép có lương: Minimum 12 annual leaves + 5-7 company holidays leave per year
• Hoạt động nhóm: Company engagement activities
• Khác: Telephone allowance
  Product selling price for employees
  Using for free the products for the employee's wedding