Associate In Branding And Communications

KEY RESPONSIBILITIES

The Associate in Branding & Communications is responsible for strengthening the company's brand presence through strategic communications, public relations, media engagement, and high-quality content creation. The role manages both internal and external communications, ensuring consistency across all brand touchpoints while supporting marketing initiatives, corporate reputation, and business development activities.

The ideal candidate is an excellent storyteller with strong writing skills, understands branding principles, is capable of building relationships with media partners, and can independently produce basic visual communication materials using modern design tools.

Brand Management

• Ensure consistency of the corporate brand across all communication channels and marketing materials.

• Support the development and implementation of branding strategies and campaigns.

• Maintain and update brand guidelines, templates, and communication assets.

• Coordinate production of company profiles, brochures, presentations, and promotional materials.

Public Relations & Media Relations

• Develop and maintain relationships with journalists, editors, media agencies, and industry partners.

• Prepare and distribute press releases, media kits, and corporate announcements.

• Coordinate media interviews, press events, and public communications.

• Monitor media coverage and identify opportunities to enhance corporate visibility.

• Manage responses for media enquiries when required.

Content Development & Copywriting

• Produce engaging and accurate content across multiple platforms, including:

o Website

o LinkedIn

o Facebook

o Youtube

o Email newsletters

o Corporate publications

o Project stories

o Event communications

o Press releases

• Develop compelling copy that reflects the company's expertise and brand voice.

• Collaborate with technical teams to transform project information into audience-friendly content.

Digital Communications

• Manage and maintain corporate social media channels.

• Develop content calendars and communication plans.

• Monitor engagement and recommend improvements.

• Support digital marketing campaigns with content and communication materials.

Graphic & Multimedia Support

Create simple but professional visual materials independently, including:

• Social media graphics

• Presentation slides

• Infographics

• Event materials

• Simple brochures

• Short promotional videos and reels

Coordinate with external designers or agencies for larger branding projects when necessary.

Corporate Communications

• Support internal communication initiatives.

• Draft speeches, announcements, newsletters, and corporate messages.

• Coordinate communication materials for conferences, exhibitions, and company events.

Marketing Support

• Assist in proposal branding and marketing collateral.

• Support award submissions and publication opportunities.

Contribute ideas to strengthen the company's public profile and thought leadership

Other tasks upon discussion with the BOD

Qualifications

• Bac

Yêu cầu công việc

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, Public Relations, Branding, Media, or related fields.

• 2-5 years of relevant experience in branding, communications, public relations, or marketing.

• Experience in professional services, architecture, urban planning, design, or consulting firms is an advantage.

Required Skills

- Communication

• Excellent Vietnamese writing skills.

• Strong English communication skills (written and verbal).

• Professional copywriting and storytelling abilities.

• Strong editorial and proofreading skills.

- Branding & PR

• Understanding of brand management principles.

• Experience working with media and journalists.

• Ability to develop communication strategies.

• Knowledge of corporate communications and reputation management.

- Design & Digital Tools: Proficiency with:

• Canva

• Adobe Photoshop

• Adobe Illustrator (basic)

• CapCut

• Microsoft PowerPoint

Experience using AI tools for content creation and design is highly desirable.

- Personal Attributes

• Strong sense of aesthetics and attention to detail.

• Creative thinker with excellent organizational skills.

• Proactive and able to work independently.

• Strong stakeholder management and interpersonal skills.

• Ability to manage multiple projects simultaneously.

• Curious, adaptable, and eager to learn new communication trends and technologies.

Quyền lợi

• Thưởng: Annual Bonus, phone allowances, travel allowances, time-in-lieu.
• Chăm sóc sức khoẻ: Social and Health insurances follow Vietnamese Law. Additional Health insurance provided (Bao Viet HealthCare).
• Đào tạo: Time and budget allocation for individual and team learning. Exposure to the latest industry trends through guest speakers, company trainings, workshops, and access to extensive and valuable learning materials A transparent and encouraging promotion
• Khác: International, joyful and collaborative working environment. Opportunities for professional exposure and branding such as authoring newspaper features, speaking at large conferences, and engaging directly with big clients. Annual performance Review