
Senior Digital Marketing (Bất Động Sản) - Living Global - 4N018
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Mô tả công việc
Marketing Strategy & Execution for Real Estate Projects
• Participate in planning real estate project marketing strategies to achieve specific sales targets, including ideas, sales promotion campaigns, advertising messages, advertising images, communication channels, tools, categories, and cost breakdowns for each stage.
• Execute brand and marketing directions in line with strategic guidance from Management for assigned real estate projects.
• Implement marketing activities for projects to support sales, such as: television and radio advertising; online and social media advertising; signage; event organization, etc., and evaluate the effectiveness of these activities.
• Develop detailed marketing plans, and project timelines covering communications, and campaign execution.
• Manage and control marketing budgets to ensure effective and efficient use of resources.
• Monitor implementation progress and prepare regular reports evaluating campaign effectiveness, brand quality, timeline adherence, and budget performance.
Market Research & Strategic Proposal
• Conduct market research to support Sales and Business teams in building appropriate sales strategies and project positioning.
• Analyze customer insights, market trends, and competitor activities to continuously propose optimized branding, communication, and production solutions that enhance business performance.
Cross-functional Collaboration with Sales & Internal Teams
• Work closely with the Sales team to align communication messages, and marketing content with overall business plans and sales policies.
• Proactively develop creative ideas, oversee content creation, and supervise production execution across key materials (visuals, videos, brochures, digital assets, on-site branding, etc.).
• Ensure brand consistency and quality across all communication touchpoints.
Event Management & Project Promotion
• Participate in planning, organizing, and executing branding events, launches, and promotional activities for real estate projects.
• Coordinate with internal teams and external partners to ensure event concepts and execution align with brand direction and project objectives.
Media & Distributor Communication Management
• Coordinate with and monitor media, communication, and branding activities conducted by distribution partners and agencies.
• Ensure all external communications follow approved brand guidelines, sales strategies, and positioning direction.
• Provide guidance and feedback to distributors to maintain brand consistency.
• Bachelor’s degree o
Yêu cầu công việc
• Bachelor’s degree or higher in Marketing, Business Administration, Communications, or related fields.
• Fluent English is plus.
• Minimum 5 years of experience in marketing.
• Preference for candidates with experience in real estate developers, property companies, or related industries.
• Solid understanding of and hands-on experience with communication and media channels, including digital, offline, experiential, and press-based platforms.
• Strong capabilities in market research, and communication strategy development.
• Excellent negotiation, stakeholder management, and persuasion skills.
• Willingness to travel for business purposes when required.
BENEFITS OF JOINING ROX GROUP
Attractive Compensation & Rewards
• Competitive salary aligned with market standards and commensurate with employees’ capabilities, with the final package to be negotiated upon successfully passing the interview stage.
• Year-end performance bonus equivalent to 2–3 months of the average annual salary, depending on individual performance evaluation results.
Comprehensive Employee Benefits
• Statutory insurance in accordance with Vietnamese law, along with dedicated health insurance for ROX GROUP employees.
• A diverse range of benefits, including flexible working hours, company trips, birthday leave, and more.
• Preferential-interest-rate loan programs available to employees.
Training & Career Development
• In-depth and structured training programs focused on transformation (Re-skill, Up-skill, New-skill), tailored to different job functions and position groups.
• Dedicated guidance and mentoring from leaders, direct managers, and industry experts.
• Management development programs for high-potential employees, helping them prepare for future management and leadership positions.
• Priority given to internal candidates when recruiting for management positions, creating greater opportunities for career advancement.
Professional Working Environment & Dynamic Corporate Culture
• A comfortable and friendly workplace that promotes a strong sense of responsibility and mutual support.
• A dynamic and creative environment that encourages innovation and continuous learning.
• Respect for diversity, with a strong emphasis on teamwork and effective collaboration.
• A wide range of exciting cultural, sports, and recreational activities, fostering a connected and enjoyable workplace.
• Recognized by HR Asia as one of the “Best Companies to Work for in Asia” for multiple consecutive years, and honored by Anphabe as a “Happy Workforce Enterprise.”
Quyền lợi
- Thưởng: Mức thưởng: Tối đa đến 5 tháng lương/ năm
- Chăm sóc sức khoẻ: Bảo hiểm: BHXH bắt buộc và BH Khám chữa bệnh PTI
- Nghỉ phép có lương: Nghỉ hưởng nguyên lương vào ngày sinh nhật (làm việc chính thức đủ 12 tháng trở lên)
Nhà tuyển dụng
Tập Đoàn ROX (ROX Group) · 📍 Hà Nội
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