Market Research Analyst

Sales planning:

- To follow PSI planning (Production – Sales – Inventory).

- To follow up and manage the monthly sales forecast and yearly target as the company goal.

- To work closely with local/regional factory and head/regional quarter for orders and supply.

- To receive product requirements and make quotations for customers.

Data analysis:

- Collecting and cleaning raw material data for manipulation.

- Key features include sales analysis by products, time period, and regions, comparing to selling products, predicting sales trends, and tracking KPIs.

- Developing Power BI sales report for analyzing monthly sales performance of ECM product categories (more than 20+ product lines and 1000+ item codes).

- Developed interactive reports and dashboards using advanced DAX queries.

Marketing research:

- Market retail audit: annually conduct research with an agency to measure market movement.

- Market visualization research: visualizing regional characteristics nationwide by conducting desk research for secondary data, and qualitative/quantitative research for primary data.

- Using strategic models (4Ps, 3Cs, BCG, STP …) to get business insight to help strategy decisions of annual business plan and Mid-term plan.

- Other ad hoc research required.

 Marketing:

- To execute marketing plan including ATL and BTL for products being in charge.

- To implement digital marketing campaigns

- To organize events, seminars, exhibitions, factory tour, dealer convention…

- To produce and manage POSM.

Administration:

- To transact, negotiate, and execute contract/payment with domain/suppliers.

- To prepare all payment documents for the agency and debit notes for area headquarters.

- To prepare materials for monthly report.

- Other tasks are assigned by management.

Yêu cầu ứng viên

- BA in Marketing, Business or related.

- From 1 year of working experience.

- Proficient in MS Office (Word, Excel, PowerPoint).

- Advanced Excel skills and Data management.

- Experience in Power BI and DAX queries is a plus.

- Understanding of marketing research.

- Knowledge of marketing principles and digital marketing.

- Experience in electrical products will be a plus

- Good English communication, both verbal and writing.

- Logical thinking and analytical skills, Ownership spirit

- Working both in a team and individually

- Strong presentation skills.

- Negotiation and strong communication

- Good problem-solving skills, Time-management skills, good organizational & arrangement skills

Quyền lợi được hưởng

- 100% of salary during probation time

- 13th salary, performance bonus.

- 24/24 insurance package, annual heath check-up; allowance for petrol and attendance.

- Company trip, Year-end party.

- Many interesting domestic/overseas training courses from Panasonic Group