Trade MKT Staff - MT

1. MT TMKT Planning:
•  Research shopper behavior at retail chains
•  Collaborate with Brand department to develop NPD plans / Sales-Brief events
•  Collaborate with MTP to develop promotional / on-top campaigns
2. Visibility & Merchandising:
-  Design and produce point-of-sale materials (POSM) and promotional displays to ensure they are eye-catching and align with brand identity.
• Optimize display placement (Space Management/Planogram) on the shelves of retail chains.
3. Coordinate/
Implemente Activations:
• Schedule, organize, and supervise activation activities at points of sale.
• Coordinate with Field Sales to implement programs to stores on time and accurately
• Research and develop gift ideas for activation campaigns to enhance shopper engagement and campaign effectiveness.
4. Tracking & Post-Evaluation:
• Collect data and report monthly Sell-in and Sell-out
• Measure and evaluate “Post-Campaign Evaluation”
• Support evaluation of promotion effectiveness and recommend improvements for future campaigns.
• Update competitor activities and provide feedbacks/proposals of all competitive activities.
5. Administration & Project Support:
• Support budget tracking, expense monitoring, documentation management, and coordination with internal departments to ensure smooth execution of Trade Marketing activities.
• Other assignments from line manager
Experience: at least 2 years of experience in MT TMKT (experience with Personal Care/Home Care is an advantage)
Understanding of Modern Trade channel: knowledge of operations,reailer chaines ,  KPIs “Sell-out, ROI, Coverage”
Skills: Strong negotiation, project management, and data analysis skills
Qualities: Excellent communication skills, flexibility, creativity, and the ability to collaborate across departments
Ngành nghề: Tiếp thị / Marketing, Bán hàng / Kinh doanh
Kinh nghiệm: 1 Năm
Cấp bậc: Nhân viên
Hình thức: Nhân viên chính thức
Địa điểm: Hồ Chí Minh