Trade Marketing Executive - MT Channel

1. Support to deliver Brands objectives and category development for assigned channel

• Generate channel/ customer/shopper insights in related channel

• Work with MKT/ CAT/ CD team to execute category/brand guidelines in related formats by customer based on category focus, brand J2BDs, consumer/shopper/customer insights and demand space to drive channel growth

• Own execution new Launch plan and build New products in 6 months with KPI, tracking and action plans accordingly

• Responsible for category development per sub channel: Pack/mix/Pricing & Revenue management and or portfolio initiatives

• Tracking & monitoring the budget: A&M, POSM production, TOT etc.

2. Customers JBP

• Support and ensure for Insight-based Joint business planning activities per top customers, per ITM alignment

• Responsible for customized big events of top customers (in JBP) fitting with channel insight/customer strategy, shopper insight & brand strategies

• Work with CD team to get feedbacks on plan and insights of market/ customers

3. Others:

• Other ad-hoc requests to support business

• Other tasks as assigned by Line Manager

• Comply with SPVB standard, strategy & policy.

Yêu cầu công việc

• Bachelor graduation in relevant majors.

• Strong knowledge of MT channel.

• Minimum 2 years of experiences in Trade Marketing

• Shopper Understanding per Sub Channel; Insight activator; Digital marketing understanding, Category Management & Development including Revenue management.

• Brand marketing, customer marketing or sales experience in an FMCG environment.

• Capability in analysis channel/ brand/ price/ pack trends in related channel vs total industry.

• Strategic thinking, strong analytical, problem solving skills.

• Strong communication/ interpersonal skills.

• Fluent in English & Computer skills (MS Office).

• Advanced English.

• Basic Microsoft Office skill.

Quyền lợi

• Thưởng:
  - Lương tháng 13 - Thưởng Performance - Sales Incentive - Bảo hiểm - Laptop