Marketing Team Leader

1) General Role

• Take charge of implementing Marketing activities for the whole Group and its member companies.
• Advise and propose marketing plans to the CMO/General Director.
• Coordinate marketing activities among Group companies to ensure consistency in strategy, brand image, and effectiveness.

2) Marketing Planning and Implementation for the Group

• Analyze the market, products, and target customers of each Group company.
• Propose monthly, quarterly, and annual marketing plans for each company and the whole Group.
• Coordinate with the CMO/General Director to adjust and implement marketing plans.

3) Digital and Trade Marketing (Group-wide)

• Implement digital marketing activities for the Group:
• SEO, content, social media, website, and online advertising.
• Manage brand content and images on the Group's communication channels.
• Develop ideas and coordinate the design of catalogues, brochures, POSM, and sales materials for Group companies.

4) Event, Seminar, and Exhibition Organization (Group Level)

• Plan and implement Group marketing events, including seminars, customer conferences, industry exhibitions, and roadshows.
• Develop concepts, scripts, timelines, and event budgets for each company and the whole Group.
• Coordinate with Sales, Technical, and member companies to implement events.
• Evaluate event effectiveness based on indicators such as number of attendees, leads, cost per lead, and impact on sales.
• Report results and propose improvements for the Group's event activities.

5) Measurement and Optimization of Group Marketing Performance

• Monitor marketing budgets by company and for the whole Group.
• Establish and track Group marketing KPIs: traffic, leads, conversion, CPL, CPA, and SEO ranking.
• Analyze the effectiveness of marketing channels and campaigns of each company.
• Propose solutions to optimize costs and improve Group marketing performance.

6) Internal Coordination and Support to the CMO/General Director

• Coordinate with departments and member companies within the Group (Sales, Technical, HR & Admin, IT).
• Consolidate marketing data to support the CMO/General Director's decision-making.
• Perform other tasks as assigned by the CMO/General Director.

Yêu cầu ứng viên

Professional Qualifications

• Graduated from a college/university majoring in Marketing, Business Administration, Communications, or a related field.
• Minimum 3 years of experience in Marketing; experience in a Group model or multi-product marketing is preferred.
• Experience in digital marketing, trade marketing, and organizing events/seminars.
• Good communication skills in English. CV must be written in English.

Soft Skills

• Statistical and classification skills to support planning and management; synthesis, analysis, reporting, and time-management skills.
• Good communication and information-delivery skills.
• Ability to organize and coordinate work.
• Creative thinking ability.

Personal Attributes

• Proactive, responsible, and able to work under pressure.
• Sensitive to cost and performance efficiency.
• Professional working style and punctuality.
• Suitable for a B2B, technical, multi-company business environment.

Quyền lợi được hưởng

1.      Salary

• Negotiable based on qualifications and capability.

2.      Authority

• Entitled to propose and participate in giving opinions on developing the Department management system.
• Entitled to propose solutions to improve work efficiency.

3.      Other Benefits and Welfare

• Bonus: Minimum 13th-month salary and allowances based on work performance and company profit.
• Participate in training courses organized by the Company and manufacturers.
• Entitled to social insurance, health insurance, unemployment insurance, etc. in accordance with State regulations.
• Promotion opportunities and a dynamic, friendly working environment.
• Annual company trip.