Social Strategic Planner (Influencer Marketing) - Bình Thạnh, TP HCM

A. ROLE AND RESPONSIBILITY:

• Analyze customer briefs, clarify the goals and issues of clients to develop comprehensive communication strategies.
• Supervise and lead the planning team to research, analyze, and gain in-depth information about market/category/brand/consumer insights to create effective communication strategies.
• Understand and propose appropriate communication channels when developing IMC plans that answer customers' objectives.
• Collaborate and work closely with internal teams (Account, Creative, Communications) to provide clear direction and inspire project teams for better proposal outcomes.
• Develop long-term and short-term content strategies, including direction, angles, and detailed posts, on a weekly, monthly, or quarterly basis.
• Execute content strategies that align with overall marketing goals with internal teams.
• Monitor and analyze content performance, making data-driven recommendations for adjustments and improvements.
• Support Manager to train interns/guide new members.
• Participate in a presentation session on a project basis. Present a clear, coherent, and attractive plan in both client and internal meetings.
• Review all KPI documents before client review. Provide overall performance summary reporting and insights to clients, using the information to inform future communication strategies.
• Stay updated on industry trends and best practices to continuously improve content strategies.

Yêu cầu ứng viên

B. REQUIREMENTS:

• At least 2-3 years of experience in working as a Planner.
• Proven experience in a communication management role within an agency setting.
• Strong understanding of social media platforms, content strategies, and digital marketing.
• Proficiency in content management systems and social media analytics tools.
• Pay attention to details, logical and critical thinking, consumer-driven, and eager to learn/adapt new knowledge/market trends. Good time management and task management skills to ensure workload and quality are delivered on time.
• Strong logical-analytical, planning, organizational, problem-solving, and communication skills.
• English requirements: working proficiency.
• Positive attitude, high responsibility, and persistence to work as an individual or as part of a team in a fast-paced working environment.
• Preferred Skills:
• Experience with influencer marketing and digital advertising.
• Strong organizational and project management skills.
• Creative mindset with a strategic approach to problem-solving.

Quyền lợi được hưởng

C. BENEFITS:

• Salary from 15.000.000 to 20.000.000 depends on your experience (unlimited if you can show your value at work and demonstrate that).
• 13th-month salary, bonus/commission depends on performance/project.
• Review performance once per year.
• Working in an active, friendly, and enthusiastic environment.
• Continuous professional development plan of hard and soft skills through work and internal/external training courses.
• Basic company’s labor policy completely in accordance with Vietnamese labor law.
• Team-building activities, company trips twice per year.