Sales Training Manager

1. National Sales Training Strategy & Capability Development
Develop and own the annual Sales Capability Development Strategy aligned with business objectives.
Design and deliver onboarding, refresher, upskilling, and leadership development programs.
Build standardized sales training frameworks across all centers.
Ensure all training content remains aligned with company SOPs, products, promotions, and market requirements.
Lead monthly, quarterly, and annual training planning cycles.
2. Sales Performance Improvement & Intervention
Monitor individual and team sales performance trends across the organization.
Drive capability interventions to support Educational Consultants in achieving minimum performance standards defined by the business.
Analyze performance gaps between top performers and low performers.
Identify capabitily root causes impacting sales productivity.
Design and implement targeted performance improvement plans.
Monitor intervention effectiveness and provide improvement recommendations to sales leadership
3. Early Identification of At-Risk Employees
Establish an Early Warning Framework to identify low-performing or low-potential employees.
Partner with CHoS and Head of Sales to proactively manage performance risks.
Design coaching programs and corrective action plans.
Monitor 30/60/90-day improvement outcomes.
Provide recommendations regarding development, redeployment, or succession
4. Top Performer Replication Program
Identify best practices from high-performing sales consultants.
Create structured learning content from successful sales cases.
Facilitate best-practice sharing across centers.
Ensure proven selling techniques are systematically embedded into training programs.
5. Daily Learning & Continuous Learning Culture
Drive continuous learning initiatives across the sales organization.
Develop and manage Daily Learning Programs.
Deliver weekly learning updates including:
- Sales techniques
- Objection handling
- Product knowledge
- Promotion updates
- Market intelligence
- Success stories
Foster a culture of self-learning and performance excellence.
6. Leadership Development & Succession Pipeline
Identify high-potential Educational Consultants and future leaders.
Develop leadership readiness programs for future Team Leaders, Assistant CHoS, and
CHoS.
Build and maintain sales talent pipeline and succession plans.
Collaborate with Head of Sales and HRBP to ensure leadership bench strength across all centers.
7. CHoS Capability Development
Design and facilitate leadership training programs for Center Heads of Sales.
Conduct field coaching and observation sessions.
Strengthen coaching, people management, forecasting, business planning, and performance management capabilities.
Support monthly leadership development programs.
8. Sales Leadership Programs
Support and contribute to:
- Quarterly Kick-Off Meetings
- Leadership Conferences
- National Sales Meetings
- CHoS Leadership Workshops
- Strategic Planning Sessions
Act as a key facilitator and capability partner for the sales leadership team.
9. Learning Innovation & L&D Partnership
Partner with Learning & Development teams to introduce modern learning methodologies.
Research and apply best practices in:
- Adult learning
- Sales enablement
- Performance coaching
- Leadership development
- Digital learning solutions
Evaluate and implement relevant learning innovations to improve business performance.
10. AI Adoption & Future Skills Development
Leverage AI tools to enhance training design, coaching effectiveness, knowledge management, and learning reinforcement.
Identify emerging trends in AI and workplace learning.
Promote responsible and practical AI adoption within the sales organization.
Upskill sales teams on relevant AI-powered productivity and sales enablement tools.
While the above includes a description of the essential functions of the position, other duties may be assigned. This job description is subject to change at the discretion of management.
1. Minimum Relevant Experience:
Minimum 5 years experience in sales, preferably within education or service industries
2. Minimum Academic Requirement:
Bachelor’s degree
3. Key Performance Indicator (KPIs)
New Hire Ramp-Up Success Rate
EC Productivity Improvement
% EC Achieving Minimum Performance Standard
Reduction in Low Performer Population
Talent Pipeline Readiness
Internal Promotion Rate
CHoS Capability Index
Training Effectiveness Score
Leadership Program Participation Rate
Learning Engagement Rate
AI Adoption & Utilization Metrics
4. Required Professional Qualification:
Minimum 3 years experience in sales training, sales enablement, learning & development, or performance coaching.
Strong understanding of sales performance management and succession planning.
Experience in change management and organizational capability development is highly preferred.
5. Required Written Language:
Exceptional written communication, in both  English and Vietnamese
6. Required Oral Language:
Exceptional oral communication, in both English and Vietnamese
7. Required Competencies
Sales Leadership Development
Coaching & Facilitation
Performance Management
Talent Identification
Succession Planning
Business Acumen
Data Analysis
Learning Design
Stakeholder Management
AI Literacy & Digital Learning
Continuous Improvement Mindset
Strategic Workforce Planning
Ngành nghề: Giáo dục / Đào tạo, Tư vấn
Kinh nghiệm: 5 Năm
Cấp bậc: Quản lý
Hình thức: Nhân viên chính thức
Địa điểm: Hồ Chí Minh