Revenue Management Cum Marketing Finance Controller Section Manager

A. JOB PURPOSE:

• This position is responsible for Revenue Growth Management (RGM) and finance control over Marketing investment by Category, while acting as a finance business partner to the Sales, Trade and Marketing team.

• The role supports strategic decision-making related to the company’s pricing and portfolio mix management, marketing portfolio and investment efficiency & effectiveness. The ideal candidate demonstrates strong analytical capabilities, solid financial expertise and business acumen, effective communication with senior stakeholders and dynamic connection with modern market evolution.

B. MAIN RESPONSIBILITIES:

1. Revenue Management Review:

• Lead the monthly Revenue Management platform with Sales, Trade and Marketing team

• Manage pricing structure, maintain compatible price point for consumers and competitive profit for shop while maximizing opportunity to increase revenue and profit of the Company

• Manage price increase and transition period during the old and new list price

• Manage pricing across Sales channel and deploy counter-action for any cross channel / cross region sales (if any)

• Deploy Pack Price Architecture and Mix management to unlock whitespace in Source of Growth.

2. Portfolio management, including Innovation:

• Track performance of each SKU sub-family on quarterly basis; implement SKU Rationalizations and maintain selling portfolio with cross-functions

• Projection P&L for innovation (NPD SKU), evaluating business cases and propose to management for Go/ No-Go decision

• Support, track and evaluate performance during launching and post-launch period

3. Brand P&L Planning, Forecasting and Performance Review:

• Partner with Marketing to develop marketing strategies, propose models for marketing investment during AOP and align budget by campaign, by activities framework with each Category Head.

• Prepare financial forecasts covering volume, revenue and marketing investment, detailed by Segment, Category (Powder, RTD Milk-powder, Fresh Milk) and by Brand.

• Monitor budget utilization versus AOP, evaluate efficiency of marketing spending after each campaign, identify improvement opportunities

• Evaluate the efficiency of spending collaborating between Brand and Trade marketing, particularly the transfer of budget from Marketing and propose recommendations to best practice in market.

4. Commercial Financial Reporting:

• Prepare periodic and ad-hoc management reports highlighting Brand performance, insights, trends, and propose direction for steering brand development.

• Manage product portfolio performance, including PVM analysis between Actual and AOP scenarios at details-level on profitability

• Projection competitor shadow P&Ls for benchmarking.

5. Historical Data Structuring, Financial Modeling & Risk Management:

• Build and maintain historical datasets to support management reporting.

• Analyze historical drivers of volume, revenue, and marketing investment.

• Leverage historical data to generate insights and support decision-making.

• Develop financial models and business cases to support strategic decision-making.

• Identify and assess key operational and business risks in collaboration with senior leadership.

6. Ad-hoc Projects & Continuous Improvement:

• Act as a business partner to enhance reporting tools and analytical capabilities.

• Drive continuous improvement in FP&A processes, accuracy, and efficiency.

• Support ad-hoc projects and management requests as required.

• Improve management reporting templates and processes to enable timely decision-making.

Yêu cầu công việc

• Minimum 3-5 years of experience in a similar role in financial planning, budgeting, and forecasting.

• Preferably from FMCG, especially dairy, food, beverage, or personal care (particularly diapers)

• Strong proficiency in Excel, BI, SAP system.

• Deep understanding of financial analysis, data visualization, data modeling, and business performance evaluation.

• Strong market & consumers insight and commercial thinking.

• Excellent communication, presentation, critical-thinking, constructive debate, including leading people without titles.

• Detail-oriented with a results-driven mindset, agile & adaptive, ability to work under high-pressure and resilience.

Quyền lợi

• Thưởng: • 13th Month Salary • Competitive Salary Year-end Bonus
• Chăm sóc sức khoẻ: • Healthcare Insurance
• Khác: • Allowance Package • Training Program • Engagement Activities • Salary Review • Birthday Gift • Overseas Team Building