Product Manager (Quản Lý Sản Phẩm)

I. JOB SUMMARY

The Product Manager (PM) – Topicals Product Group is a managerial role responsible for developing, managing, and executing brand strategies for dermo-cosmetics and topical products (Teoxane – Cosmetics, Skingenuity, Stratpharma). The PM leads brand planning, marketing execution, and cross-functional coordination to drive sustainable business growth, brand positioning, and customer engagement.
This role requires a strong marketing background, leadership mindset, solid experience managing one or multiple brands, and close relationships with key professional customers such as hospitals, clinics, spas, and pharmacy chains.

II. ROLES & KEY ACCOUNTABILITIES:

1. Brand Strategy & AOP Planning 

• Develop brand strategies and annual AOP (Annual Operating Plan) aligned with company business objectives.
• Define brand positioning, target segments, and growth priorities for the Topicals Product Group.

2. Marketing Execution & Campaign Management 

• Plan and execute integrated marketing activities (ATL, BTL, Digital, Events, Medical Marketing).
• Ensure consistency of brand messaging across all channels and touchpoints.

3. Budget Management & Performance Tracking 

• Manage and control marketing budgets, ensuring effective allocation and ROI optimization.
• Track OKRs & KPIs, analyze campaign effectiveness, and propose timely adjustments.

4. Customer & Market Development 

• Build and maintain strong relationships with key customers (hospitals, clinics, spas, pharmacy chains).
• Conduct market analysis, customer insights, and competitor benchmarking to identify opportunities.

5. Cross-functional Coordination 

• Work closely with Sales, Medical, Supply Chain, and other departments to ensure effective brand execution.
• Support Sales teams with marketing tools, training materials, and product knowledge.

6. Team Leadership & Capability Building 

• Lead, train, and set up effective teams to support brand and business objectives.
• Coach team members to enhance professional skills and performance.

Yêu cầu ứng viên

III. QUALIFICATIONS

• Education: Bachelor’s degree in Pharmacy, Marketing, Business Administration, or related fields.
• Experience:
  • Minimum 3–5 years of experience in Marketing/Brand roles; preferably managing dermo-cosmetics, topical, or beauty care brands.
  • Proven experience in AOP planning, budget management, and team setup.
• Skills & Competencies:
  • Strong leadership mindset and team management capability.
  • Excellent customer service orientation and professional working style.
  • Proactive, dynamic, and result-driven.
  • Strong analytical, planning, and communication skills.
  • Good English communication skills (written & spoken).

Quyền lợi được hưởng

IV. COMPENSATION & BENEFITS / CHẾ ĐỘ ĐÃI NGỘ

• Competitive salary with performance-based bonuses (annual)
• Full participation in social, health, and unemployment insurance based on actual salary (full-salary)
• Comprehensive health insurance (PVI) for employees and eligible family members
• Guaranteed 13th-month salary in addition to other bonus schemes
• Flexible working hours for management level
• Attractive Total Reward 2025 policy for managerial positions
• Clear career advancement opportunities in a young, dynamic, and professional environment.