PR Account Manager

• Developing industry, sector, and product focused PR campaigns

• Managing the needs of the clients and their accounts

• Contributing to daily meetings, and liaising and updating clients on PR activities

• Keeping abreast of current PR trends and tools

• Building client relationships and maintaining a network of media contacts including

• journalists, and industry spokespeople

• Spearheading both traditional PR and social media projects

• Developing news angles, stories, and pitches to further the client’s profile, products

• and services

• Ability to create communications content including but not limited to press release,

• PR articles, film scripts, and advertising pieces

• Fulfilling the client’s key performance indicators and growing accounts

• Being involved in pitching for new business and developing PR proposals

• Managing a high level of client interaction

• Managing and mentoring junior members of staff

SCOPE OF WORK

PR Account Management

• Lead the account team (up to 2-3 people)

• Develop proposals to pitch to client’s businesses

• Be the primary point of contact and build, maintain strong, long-lasting client

• relationship

• Provide regular consultancy via email, phone, presentation, screen-share, and in-

• person meetings

• Responsible for keeping current clients satisfied and delivering exceptional client

• service on a day-to-day basis

• Generate accurate reports on the status of existing accounts and new business

• Build the action plan to approach new potential clients and maintain the current

• ones

• Forecast and track key account metrics

Project Management

• Coordinating internal resources and vendors for the flawless execution of projects

• Ensuring that all projects are delivered on-time, within the scope and within budget

• Ensure resource availability and allocation

• Develop a detailed project plan to track progress

• Measure project performance using appropriate systems, tools, and techniques

• Report and escalate to management as needed

• Perform risk management to minimize project risks

• Establish and maintain relationships with third parties/vendors

• Create and maintain comprehensive project documentation

Our ideal candidate must have the following qualifications:

•

Yêu cầu công việc

Our ideal candidate must have the following qualifications:

• Graduated in communications or related fields (business, marketing, journalism)

• Agency experience is required (2-3 years at least)

• Evidence of communications skills (writing & speaking), project management skills,

• client service skills, understanding of local media landscape (including digital media)

• and knowledge about branding.

• Aptitude to build a network of influencers and journalists

• Industry networks and contacts are beneficial

KEY SKILLS:

• Strong communication with excellent presentation, verbal, data analysis capabilities, and written skills (both in Vietnamese and English)

• Impressive emotional intelligence and interpersonal expertise

• Understanding of media landscape, including social media

• Flair for creativity, strategic thinking, and innovation

• Strong copywriting and marketing mastery

• Commercially aware and business savvy

• Good industry knowledge and experience in building influential networks

• Solid computer skills and excellent project management skills

• An outstanding organization with an ability to manage multiple projects

• Service focused

Quyền lợi

• Thưởng: An attractive remuneration
• Giải thưởng: Attractive remuneration will depend on qualifications and range of work experience
• Khác: Ideal working location in District 1 (HCMC) are provided