Marketing Executive

- Formulation and implementation of the marketing plan across digital, offline and social platforms to drive awareness and leads generation.
- Effectively project manage assigned marketing campaigns in their entirety - from planning through to tracking and reporting on return on investment.
- Strategise and create content across various social media channels to increase brand awareness (incl creating creative & copy), editing photography, gifs, short video editing, stickers, stories (live + designed/posted), filming of short videos.
- Day to Day management of all social accounts including engaging consumers, responding to questions or complaints, and to promoting company initiatives through socials or digital communication channels.
- Research on market trends, market opportunity, and competitor and target customer analysis to inform future value propositions.
- Work closely with Sales Department and Group Marketing Department to conceptualize and manage events.
- Create detailed proposals for events which include objectives, timeline, location, stakeholders involved, fiscal requirements and prepare budgetary recommendations.
- Manage event processes and execution including but not limited to budgeting, registration, coordination and operations.
- Evaluate success of executed marketing activities.
- Support the setup and use of marketing technology tools to improve marketing efficiency.
- Assist with marketing automation activities, including campaign execution and basic optimisation.
- Maintain and monitor CRM and marketing data to support reporting and performance tracking.
- Support customer engagement by monitoring feedback and responding to queries across digital and social platforms in a timely manner.
- Participate in ad hoc projects as required.
Yêu cầu công việc
- Degree or Diploma in Marketing, Communication or related fields.
- Articulate with good communication and presentation skills in English & Vietnamese.
- Strong understanding and passion in the social media platforms and artwork creation software like Canva, Capcut. Knowledge of DaVinci Resolve, Adobe Photoshop, or Adobe Illustrator is an added advantage.
- Tech-savvy, interested in data, willing to learn.
- Resourceful, motivated with strong ability to manage multiple projects, timelines and deliverables.
- At least 2-3 years of experience in marketing communications / event executive role.
Quyền lợi được hưởng
- 13th-month salary, KPI bonus.
- 24-hour health insurance package.
- Social, health, and unemployment insurance in accordance with Vietnamese labor law.
- Annual domestic and overseas company trips.
- Professional, dynamic working environment with opportunities for career advancement.