Tuyển dụng Key Account Supervisor-On Trade & Corporate Sales tại Đà Nẵng

To accelerate sales growth and brand visibility by securing and managing strategic On-Trade HORECA accounts alongside a robust portfolio of corporate and institutional clients. The role focuses on cultivating long-term relationships, maximizing commercial opportunities, and driving peak revenue through targeted festive and corporate gifting programs.

KEY RESPONSIBILITIES:

1. Key Account Management

• Develop, manage, and expand strategic relationships with strategic On-Trade HORECA customers.
• Identify high-potential accounts and develop account growth plans to maximize revenue and long-term partnership value.
• Negotiate commercial agreements, annual contracts, pricing, promotional programs, and product listings that align with company objectives.
• Ensure outstanding execution of brand visibility, menu placement, POSM, events, and activation programs across Key Accounts.
• Conduct regular business reviews with customers to evaluate sales performance, identify new business opportunities, and strengthen customer engagement.
• Resolve customer issues proactively while maintaining high levels of customer satisfaction and loyalty.

2. Corporate & Institutional Sales Development

• Develop and grow sales opportunities within corporate companies, government agencies, state-owned enterprises, industrial parks, private organizations, and institutions.
• Build long-term partnerships for corporate gifting, conferences, business events, employee engagement programs, and seasonal campaigns.
• Lead sales initiatives for key festive periods, including Tet Holiday, Mid-Autumn Festival, company anniversaries, and year-end celebrations to maximize seasonal revenue.
• Design customized commercial proposals and value-added solutions tailored to each corporate client's business needs.
• Maintain a healthy sales pipeline and continuously convert prospects into long-term customers.

3. Sales Growth & Business Planning

• Develop monthly, quarterly, and annual sales plans aligned with revenue and customer growth objectives.
• Identify new market opportunities and expand the company's presence within premium On-Trade and Corporate segments.
• Analyze competitor activities, pricing strategies, consumer trends, and market dynamics to identify business opportunities and recommend appropriate commercial actions.
• Work closely with the Marketing team to execute customer activation programs, promotional campaigns, and brand-building initiatives that drive sales growth.

4. Sales Execution & Commercial Performance

• Deliver assigned sales volume, revenue, gross profit, and distribution targets.
• Ensure efficient order management, product availability, delivery coordination, and timely collection of outstanding payments.
• Maximize product assortment, menu penetration, and sales performance within assigned Key Accounts.
• Monitor sales performance against targets and implement corrective actions when necessary.
• Ensure all commercial activities comply with company policies and applicable regulations.

5. Customer Relationship & Partnership Development:

• Build trusted relationships with key decision-makers and influencers across customer organizations.
• Conduct regular customer visits to strengthen partnerships and identify new commercial opportunities.
• Understand customers' business objectives and recommend tailored product and commercial solutions.
• Deliver excellent customer service to improve customer satisfaction, retention, and long-term business growth.

6. Reporting & Business Insights:

• Prepare accurate and timely sales forecasts, pipeline updates, and performance reports.
• Analyze sales performance, account profitability, customer buying behavior, and seasonal trends.
• Forecast demand during peak business seasons and coordinate with relevant departments to ensure product availability.
• Recommend business improvement initiatives based on market intelligence, customer feedback, and sales analysis.

Yêu cầu ứng viên

• Bachelor's Degree in Business Administration, Marketing, Economics, or a related field
• Minimum 3–5 years of sales experience in FMCG, Beverage, Beer, Wine, Spirits, or Hospitality industries.
• Strong network within the HORECA industry and corporate sector is highly preferred.
• Strong understanding of the premium beverage market is an advantage.
• Strong negotiation and influencing abilities.
• Business development and relationship-building skills.
• Ability to leverage AI tools and digital technologies to improve sales productivity.

Quyền lợi được hưởng

• Sundays and 2 Saturdays off per month
• Full benefits in accordance with labor laws
• 24/7 accident insurance
• Sales Incentives & Performance-based bonus
• Other benefits in accordance with company policy