Tuyển dụng Marketing Manager tại Hồ Chí Minh

• Market research and brand definition
• Manage the Digital Marketing team to identify market segments and conduct market research to identify the needs of the targeted customers in the market.
• Develop marketing strategies (channels identification, resource allocation, target selection, messaging) and prepare annual and quarterly content calendar with the objective of brand awareness.
• Consult all customers facing functions to understand the selling points of the brand.
• Conduct a competitors’ analysis to identify the strengths and key differentiators of the brand.
• Define brand positioning and create / leverage brand message, key selling points and brand guidelines.
• Monitor market trends, identify new opportunities and adjust the brand positioning accordingly.
• Lead acquisition
• Manage the Digital Marketing team to identify market segments and conduct market research to identify the needs of the targeted customers in the market.
• Planning prepare quarterly and monthly ads calendar to achieve the objective of lead acquisition.
• Oversee the preparation of the marketing content required to deliver the marketing strategies on time for both offline and online.
• Oversee the execution of the marketing offline strategies, online and offline, and closely monitor the outcomes.
• Maintain effective communication with the customer-facing teams (Telemarketing, Sales, Direct Sales Force, Service and Event Teams) to ensure the effectiveness of the marketing strategies and adjust as required to attain the set objectives.
• Prepare, monitor, and manage the marketing budge.
• Sales Support
• Conceptualize, plan, and implement the monthly promotion plan with the commercial team.
• Prepare and provide the marketing materials required by the commercial team.
• Manage the marketing material inventory in collaboration with Finance.
• Brand and marketing effectiveness
• Determine all required brand and marketing assets for the organization, online and offline, including in-center signage, website, social media platforms, …
• Ensure that all marketing assets of the brand are in line with the brand guidelines and maintained appropriately.
• Always look for innovative tools and procedures to improve the brand awareness and marketing effectiveness.
• Team management
• Recruit, train and manage the performance of the marketing team members.
• Provide direction, guidance, and leadership to the Marketing department to deliver the expected outcomes from the function.
• Set, monitor, and report on the departments’ objectives to the management team.

Yêu cầu công việc

• More than 6 years of experience in the Marketing industry, including experience in the education sector, with 3 years in a Management role.
• Experience at setting strategic goals, and at conceptualizing and executing high quality branding and marketing strategies.
• Leadership skills including motivating employees to perform well and task delegation for team members.
• Creative and resourceful in developing ideas to create effective marketing strategies.
• Great communicator and good interpersonal skills.
• Stellar writing skills in Vietnamese and English.
• Ability to make sensible decisions in a fast-paced environment.
• Ability to work under pressure and comply to tight schedules.
• Good working attitude.
• Knowledge in Education industry is a plus.
• Bachelor’s Degree Marketing related Diploma/Degree (Preferable).
• Working time: Mon - Fri: 8:00 - 17:00, Sat: 8:00 - 11:00

Quyền lợi được hưởng

• Được hưởng chế độ BHYT, BHXH, BHTN theo quy định.
• Cung cấp Macbook cho nhân viên.
• 12 ngày nghỉ phép có lương.
• Chương trình team building để kết nối đồng nghiệp.
• Môi trường làm việc hòa đồng, thân thiện.