Tuyển dụng E-Commerce Manager tại Hồ Chí Minh

I. GENERAL INFORMATION

Job Title: E-commerce manager

Department: Ecommerce

II. FBO (What are the primary functional business objectives for this position?)

M.O.I e-commerce Manager Position oversees the brand’s online sales, monitors online sell-in and sell-out excellence, and manages the e-retail team.

a. Key Responsibilities:

- What are the 5 - 7 Responsibilities for this position?

- What are the most frequent and most important essential work activities, teams, and outcomes they are responsible for?

1. Inventory Strategy & Management

- Lead inventory planning and allocation strategy across all e-commerce channels.

- Coordinate with Supply Chain and Warehouse teams to ensure optimal stock levels.

- Forecast inventory demand for major campaigns (Mega Campaigns, Flash Sales, Livestream events).

- Monitor inventory performance including: Sell-through rate, Stock coverage, Days of inventory, Slow-moving SKUs.

- Develop strategies to prevent stock-outs or overstock situations.

2. Campaign Strategy & Execution

- Develop and oversee the annual and monthly campaign calendar across e-commerce platforms.

- Lead execution of major platform campaigns such as: Mega Campaigns, Flash Sales, Brand Day campaigns

- Work closely with Marketing, Design, and Content teams to ensure campaign readiness, including: Promotional strategy, Landing pages, Campaign creatives

- Evaluate campaign performance and continuously optimize sales strategies.

3. P&L Ownership & Commercial Strategy

- Own the P&L performance of the e-commerce business.

- Monitor and manage key financial metrics including: GMV / Net revenue, Platform fees, Marketing and advertising costs, Promotion and discount expenses

- Analyze product and campaign profitability.

- Develop pricing strategies, promotional mechanics, and product bundling to maximize profitability.

- Manage and optimize e-commerce investment and budget allocation.

4. E-commerce Operations Management

- Oversee the daily operations of all marketplace stores, including: Product listing and merchandising, Pricing and promotion setup, Store layout optimization

- Ensure all operations comply with platform policies and guidelines.

- Manage relationships with platform account managers to secure traffic opportunities and platform support.

- Coordinate cross-functionally with: Customer Service, Logistics / Supply Chain, Marketing teams

- Drive continuous improvement in operational efficiency.

5. Reporting, Data Analysis & Performance Tracking

- Monitor and analyze key performance indicators including: GMV, Traffic, Conversion rate, Average order value, Campaign performance

- Lead weekly, monthly, and quarterly performance reviews.

- Provide data-driven insights and strategic recommendations to improve performance.

- Identify growth opportunities across product assortment, traffic sources, and campaign strategies.

b. KPIs:

- What are the 3 - 5 Key Performance Indicators this position will be measured against?

• Sales Revenue

• Conversion Rate (CR)

• Return On Investment (ROI)

• Profit & Loss ( P&L)

c. Interdepartmental communication

- What are the primary people contacts in this job? Sales team; Operation team; Finance team

- With whom? Business Dev Director; Operation Manager; Chief Accountant.

- What purpose? sales support on e-commerce channels

- How Often? Daily/weekly/monthly/quarterly