Tuyển dụng Digital Marketing Manager tại Hồ Chí Minh

1. Digital Marketing Strategy

• Develop and execute comprehensive digital marketing plans to achieve revenue and growth targets.
• Identify market trends, customer insights, and competitive activities within the F&B industry.
• Manage annual digital marketing budgets and optimize marketing ROI.

2. Social Media Management

• Lead social media strategies across platforms such as Facebook, Instagram, TikTok, LinkedIn, YouTube, and emerging channels.
• Create engaging content campaigns to increase brand awareness and customer loyalty.
• Monitor community engagement and respond to customer inquiries and feedback.

3. Website Management & Performance Marketing

• Tracking conversion rates and making improvements to the website.
• Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Collaborate with agencies and other vendor partners
• Collaborate with Global and Regional Digital team on digital planning and execution

4. Content & Brand Management

• Collaborate with creative teams to produce digital content including:
• Photography
• Video content
• Influencer collaborations
• Promotional campaigns
• Ensure consistent brand messaging across all digital touchpoints.

5. Analytics & Reporting

• Track and analyze digital marketing KPIs.
• Generate regular reports and recommendations for continuous improvement.

Yêu cầu công việc

• Minimum 5 years working experience in a related Marketing/Digital Marketing/ Marketing Event/PR/market communication in foreign/multinational companies with level Manager.
• BA degree in Marketing or business Administration
• F&B or sweet goods knowledge is an advantage
• Fluency in English, computer literacy and has presentation skill
• Knowledge of Digital marketing
• Planning & Execution skill
• Interpersonal, team working spirit
• Willingness to travel, and ability to work independently
• Technical computer skills (Excel, Powerpoint, photoshop etc)
• Video shutting knowledge

Quyền lợi

• Thưởng: 13th Payment, Performance bonus
• Đào tạo: Training opportunity abroad
• Hoạt động nhóm: Team Building