Tuyển dụng Senior Sales Capability Specialist tại Hà Nội

The strategic purpose of the position:

The Senior Sales Capability Specialist is responsible for the development of sales capabilities to win in General-Trade (GT) of North & Central 1 market.

Job responsibilities:

I. Sales capabilities development

• Develop and cascade effective sales processes, tools, and best-practice programs, covering both foundational and advanced selling and sales management skills for the General Trade (GT) Sales team. Extend these initiatives to other teams, including Modern Trade (On-Premises, Off-Premises) and Beer Ambassadors, as required.

• Conduct Training Needs Analyses (TNA) for regional sales teams; analyze individual development needs and business requirements to build appropriate training and coaching roadmaps.

• Deliver onboarding and induction programs for newly hired Sales Representatives and Sales Supervisors.

• Evaluate, monitor, and continuously improve training plans, curricula, and materials to enhance the effectiveness of training and coaching initiatives.

II. Training & Coaching

• Organize and deliver functional sales skills training programs for the sales team.

• Evaluate the effectiveness of training and coaching initiatives and conduct post-training follow-up activities to measure business impact and return on investment (ROI).

• Stay up to date with emerging trends, practices, and innovations in training and coaching to ensure the company’s capability-building initiatives remain relevant and effective.

• Regularly conduct field coaching for Sales Representatives (SRs) and Sales Supervisors (SSs) across assigned regions.

III. Others Capability Development Activities

• Participate in or lead the development and implementation of assigned Sales Capability Development projects at the national or cross-regional level. In particular, the role requires the ability to contribute to initiatives such as e-learning, AI-powered learning tools, field coaching measurement, and advanced sales training programs.

Stakeholders & Relations Internal & External

• Field Sales, Regional P&C Business Partner, Trade Marketing, Sales Operation, Market Execution, RTM

Personal qu

Yêu cầu công việc

Personal qualifications/competencies:

• At least three years of experience in Sales Capability, Sales Training, or Route-to-Market (RTM) within the General Trade (GT) channel. Prior experience in Field Sales or as a Sales Supervisor is an advantage.

• Proven experience in training, coaching, and developing sales teams within the FMCG industry.

• Experience in the beer or beverage industry is preferred.

• Demonstrated ability to develop capability-building plans aligned with business priorities and informed by sales data analysis and performance insights.

• Strong communication, presentation, and coaching skills.

• Willing and able to travel across assigned regions as required.

• Proficient in Excel and PowerPoint; experience with AI tools and e-learning platforms is an advantage.

• Basic working proficiency in English, including the ability to read and understand work-related content, communicate in routine business situations, and develop training materials.

• Education: Bachelor’s degree or higher in Economics, Business Administration, or a related field.

Quyền lợi

• Thưởng: Attractive Incentive, Allowance & Performance bonus, etc.
• Chăm sóc sức khoẻ: BHXH, BHYT, AON 24/7 (for self & family)
• Máy tính xách tay: Personal Laptop