Tuyển dụng Brand & Influencer Marketing Executive tại Hồ Chí Minh

Influencer Management/ KOL / KOC (80%) 

• Identify and maintain relationships with influencers/KOLs/KOCs that align with the brand’s target audiences and values
• Handle collaboration agreements, negotiate deliverables, and ensure campaigns are executed within budget and timelines
• Work closely with influencers to ensure content aligns with brand guidelines and campaign objectives
• Work closely with marketing, social media, and eCommerce teams to integrate influencer marketing strategies into broader campaigns
• Monitor and consolidates overall influencer campaigns performance
• Perform other tasks as assigned by the manager.
• Proactively manage end-to-end influencer campaigns (briefing → booking → execution → reporting).
• Manage assigned timelines and budgets to ensure smooth and timely delivery.
• Coordinate and execute KOL/KOC affiliate programs and social commerce activities.
• Monitor and evaluate campaign performance based on KPIs (GMV, orders, ROI).
• Propose optimization strategies for KOL/KOC selection, content formats, and messaging based on data insights.

Brand Marketing (20%) 

• Brand strategy Implementation: Assist in developing and executing brand marketing strategies to increase awareness and customer engagement.
• Campaign management: Plan, execute, and monitor marketing campaigns on eCommerce platforms and social media channels to drive traffic, conversion, and sales.
• Content creation: Collaborate with design and content teams to produce creative assets for campaigns, including banners, product descriptions, videos, and email marketing
• Performance analysis: Analyze campaign performance metrics and customer insights to optimize marketing activities and achieve KPIs
• Market research: Conduct market and competitor analysis to identify trends, opportunities, and potential challenges
• Prepare campaign performance reports for brand and influencer activities, with optimization recommendations

Yêu cầu ứng viên

• 1–2 years of experience in Brand Marketing / Influencer Marketing / KOL–KOC 
• Experience working with creators/KOLs/KOCs or agencies  
• Solid understanding of TikTok, Facebook, Instagram, and YouTube 
• Strong brand mindset and interest in brand building and storytelling 
• Good communication and multitasking skills 
• Basic ability to use Google Sheets/Excel for reporting 
• Prefer candidates with experience in beauty/skincare/FMCG 

Quyền lợi được hưởng

• Competitive salary, negotiable based on experience and skills, with performance bonus and 13th-month salary
• Participation in social insurance and annual health check-up programs
• Opportunities for career growth through regular performance evaluations
• Participation in company trip and team-bonding activities
• Employee product discounts (Men Stay Simplicity) and other internal benefits.