
Tuyển dụng Modern Trade Sales Manager tại Hồ Chí Minh
Mô tả công việc Modern Trade Sales Manager
I. PURPOSE OF JOB
• Develop and implement the Modern Trade (MT) sales strategy nationwide to achieve the Company's sales, distribution and growth objectives.
• Be responsible for recruiting, managing, training, developing and evaluating Sales Supervisors, Sales Staff and other MT team members to achieve assigned business objectives.
• Develop the MT customer network and build long-term business relationships with supermarket chains, retail chains and strategic customers.
II. JOB RESPONSIBILITIES
1. Develop and implement MT sales strategy
• Develop monthly, quarterly and annual MT sales plans in line with the Company's business strategy and objectives.
• Analyze sales, distribution, SKU performance and customer performance to identify growth opportunities.
• Propose plans to increase sales, expand distribution and increase SKU penetration across retail chains.
• Monitor business performance and proactively propose corrective actions when targets are not achieved.
2. Manage and develop MT accounts
• Build and maintain strong relationships with supermarket chains, retail chains and strategic customers.
• Directly work and negotiate with Buyers/Category Managers regarding:
o Commercial contracts.
o Discounts and commercial terms.
o Fees and sales support programs in accordance with Company policies.
o Display space and positioning.
o Product listing and SKU expansion.
o Promotion programs.
• Identify and propose opportunities to expand customer accounts and points of sale.
3. Manage sales and budget
• Allocate sales targets by retailer, customer and assigned area.
• Develop and manage sales, promotion and commercial budgets within approved limits.
• Monitor budget utilization and evaluate the effectiveness of sales programs.
• Control the implementation of approved pricing, discount and commercial policies.
• Monitor sales performance by account and proactively propose solutions to improve business results.
4. Manage trade promotion and sales growth
• Monitor market trends, competitors, pricing, promotion activities and consumer trends.
• Propose effective Trade Promotion programs to increase sales volume and revenue.
• Work closely with Marketing/Trade Marketing to develop and implement sales support programs.
• Monitor promotion effectiveness and propose improvements when necessary.
• Ensure that programs are implemented according to approved plans, target customers and budgets.
5. Manage merchandising and brand visibility
• Develop merchandising standards for MT accounts.
• Manage and control product display, POSM and brand visibility at points of sale.
• Ensure appropriate product positioning, SKU availability and compliance with agreed merchandising standards.
• Monitor merchandising execution and propose improvements to maximize brand visibility and sales.
6. Manage the sales team
• Recruit, train and develop the MT sales team.
• Assign responsibilities and sales targets to Sales Supervisors and team members.
• Monitor, motivate and support the team to achieve business objectives.
• Conduct periodic, quarterly and annual performance evaluations.
• Train team members on product knowledge, sales skills, account management and MT channel knowledge.
• Develop team capabilities in line with the Company's business development direction.
7. Internal coordination and customer issue management
• Work closely with related departments such as Marketing, Trade Marketing, Supply Chain, Warehouse, Finance/Accounting and Customer Service to ensure smooth business operations.
• Coordinate and resolve issues related to delivery, inventory, customer complaints, product returns, product quality, payment and commercial matters.
• Ensure that issues are handled promptly to minimize impact on sales and customer relationships.
8. Reporting and analysis
• Monitor and report sales, distribution, SKU, inventory, promotion performance and other MT business indicators on a regular basis.
• Analyze business performance by retailer/account and propose improvement actions.
• Provide market, competitor and retail channel updates to management.
• Prepare other reports as requested by management.
9. Other responsibilities
• Perform other duties as assigned by management in accordance with the functions and responsibilities of the position.
1. Education
• University degree or above,
Yêu cầu công việc
1. Education
• University degree or above, preferably in Business Administration, Marketing, Economics or related fields.
2. Experience
• At least 5 years of sales experience, preferably in the FMCG industry.
• At least 5 years of experience as an MT Sales Manager or in an equivalent management position.
• Experience in managing supermarket/retail accounts and working directly with Buyers/Category Managers.
• Experience in managing Sales Supervisors and Sales Staff.
• Experience in negotiating commercial contracts, discounts, listing, promotion and merchandising is an advantage.
3. Knowledge
• Strong understanding of Modern Trade channels and retail chains.
• Good knowledge of the FMCG industry; experience in food/snack products is an advantage.
• Good knowledge of sales management, Trade Promotion, merchandising and strategic account management.
• Ability to analyze market trends, competitors and consumer behavior.
4. Skills
• Strong team management and development skills.
• Strong negotiation and customer management skills.
• Strong planning and budget management skills.
• Strong sales and business data analysis skills.
• Strong problem-solving skills.
• Good communication and relationship-building skills.
• Good command of MS Office, especially Excel and PowerPoint.
• Good command of English; Japanese is an advantage.
5. Personal Attributes
• Honest.
• Proactive.
• Straightforward and clear in communication.
• Strong market and business sensitivity.
• Result-oriented.
• Able to work under pressure.
• Responsible and collaborative.
• Positive and continuous-improvement mindset.
Quyền lợi
- Chăm sóc sức khoẻ: Bảo hiểm tai nạn 24/7, Bảo hiểm chăm sóc sức khỏe
- Cơ hội du lịch: Du lịch hằng năm
- Căn-tin: Ăn Trưa
Nhà tuyển dụng KOIKEYA VIỆT NAM
KOIKEYA VIỆT NAM · Hồ Chí Minh

KOIKEYA VIỆT NAM là nhà tuyển dụng ngành Bán lẻ - Hàng tiêu dùng - FMCG, quy mô 100-499 nhân viên. Hiện đang tuyển 1 vị trí tại Hồ Chí Minh, mức lương trung bình khoảng 25 triệu/tháng.
KOIKEYA VIỆT NAM tuyển dụng — xem tất cả việc làm đang tuyển →
Xem thêm: Việc làm tại TP. Hồ Chí Minh · Việc làm ngành Kinh doanh / Sales · Việc làm Kinh doanh / Sales tại TP. Hồ Chí Minh
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