Tuyển dụng Chuyên Viên Marketing Cao Cấp tại Hà Nội

1. Marketing Strategy Planning

- Support the Marketing Manager in developing annual and seasonal marketing strategies aligned with business objectives.

- Develop integrated marketing plans based on market research, customer insights, and business objectives.

- Plan marketing campaigns, including objectives, target audience, marketing channels, budget allocation, implementation timeline, and expected outcomes.

- Conduct market and competitor research to identify business opportunities and recommend effective marketing initiatives.

- Monitor campaign implementation and recommend improvements to maximize marketing effectiveness.    

2. Partnership

- Identify and develop strategic partnership opportunities with commercial brands, IP owners, tourism organizations, retailers, cafés, and other business partners.

- Plan and execute co-marketing campaigns to increase brand awareness, visitor traffic, and revenue.

- Build and maintain long-term relationships with external partners while continuously exploring new collaboration opportunities.

- Coordinate with internal departments and external stakeholders to ensure successful execution of partnership initiatives."    

"3. Digital Campaign Execution

- Participate in developing the marketing plan of digital marketing campaigns across Meta (Facebook & Instagram), TikTok, Google, YouTube, Zalo, and other digital platforms.

- Manage digital marketing budgets and coordinate with internal teams and external agencies to ensure effective campaign execution.

- Optimize campaign delivery through audience targeting, creative recommendations, channel selection, and budget allocation.

- Stay updated on digital marketing trends, platform changes, and emerging technologies to enhance campaign performance.

- Support seasonal campaigns, promotional events, product launches, and integrated marketing initiatives through digital channels.

Yêu cầu ứng viên

- Bachelor's degree in Marketing, Business Administration, Tourism, or a related field. A Master's degree or MBA is a plus."    

- Minimum 5 years of experience in Marketing, Digital Marketing, or Integrated Marketing.

- Proven experience in developing and executing integrated marketing campaigns from planning to implementation.

- Strong experience in partnership marketing, brand collaboration, or strategic alliances with external partners.

- Hands-on experience in digital marketing campaign execution across Meta, TikTok, Google, or other major digital platforms.

- Experience in retail, shopping malls, tourism, entertainment, hospitality, lifestyle, or FMCG is highly preferred."    

- Strong knowledge of integrated marketing strategy, campaign planning, and execution.

- Experience in partnership marketing and business collaboration.

- Good understanding of digital marketing platforms, including Meta, TikTok, Google, and other major digital channels

Quyền lợi được hưởng

• Competitive salary, negotiable based on qualifications and experience
• 13th-month salary and annual holiday bonuses
• Social insurance contributions based on full salary, plus PVI health insurance
• Annual salary review
• 15 days of annual leave
• On-site canteen serving lunch
• Monday to Friday, 8:30 AM – 5:30 PM; weekends off
• Professional working environment with a clear career development path