Tuyển dụng Assistant Trade Marketing Manager tại Hồ Chí Minh

Main Responsibilities

1) Be accountable for the development and implementation of trade category plan for assigned trade channel

Translate customer & shopper insights into business building opportunities within specific customers/channels.

Build customers/channels specific trade plans to align with total trade category plan and deliver category & brand objectives.

Identify trade spend opportunities & risks and allocate budgets accordingly.

Work with sales team to ensure excellent trade plan deployment & in-store activation.

Drive GT channel growth through distribution, outlet activation, SKU productivity and trade programs.

2) Work hand-in-hand with Marketing Team in (re-)launch and consumer promotion activities

Work out the brief for BTL agencies and sales team.

In charge of in-store POSM design, briefing POSM/Activation team for production and installation in store.

Analytical: advanced Excel & Sales index analytics

Execution & deployment: POSM planning and deployment plan, budget management, and hands-on coordination with the GT Sales, MKT, Finance, Legal, agencies.

Soft skills: detail-oriented, structured, strong communicator able to turn complex logic into simple field materials, and able to run parallel workstreams.

3–5 years in Trade Marketing, Sales Operations, or Category — FMCG/ Mom&baby / GT channel preferred.

Experience running a display program or loyalty scheme is an advantage.

Strong working with sales team; willing to travel.

Yêu cầu công việc

Analytical: advanced Excel & Sales index analytics

Execution & deployment: POSM planning and deployment plan, budget management, and hands-on coordination with the GT Sales, MKT, Finance, Legal, agencies.

Soft skills: detail-oriented, structured, strong communicator able to turn complex logic into simple field materials, and able to run parallel workstreams.

3–5 years in Trade Marketing, Sales Operations, or Category — FMCG/ Mom&baby / GT channel preferred.

Experience running a display program or loyalty scheme is an advantage.

Strong working with sales team; willing to travel.