Tuyển dụng (Senior) Brand Manager

Main Purpose

Be responsible for the management and implementation of regular marketing programs and activities, with compliance with the company's regulations and standards in order to achieve the short and long-term business goals of the brand assigned by the company. Besides, also need to protect the interests and reputation of the company in the market.

Responsibilities

• Develop and implement the marketing plan of the assigned brand to achieve the set sales and market share targets, included: market research, product development supervision and packaging design; pricing; launch new products; monitor advertising campaigns and sales of the brand.
• Contribute to business plan development at the stage of plan implementation in order to develop a marketing strategy in line with the company's vision, strategy and goals.
• Identify advertising goals, propose appropriate media and allocate resources for effective, economical and suitable advertising campaigns to target consumers.
• Adjust marketing strategies and plans to suit changes in the market and competitive situation.
• Liaise with related departments to ensure marketing activities are consistent with other activities of the company and in line with the overall goals of the company.
• Lead, coach, evaluate and develop ABMs/Brand assistants.
• University graduate, preferably major in Marketing.
• At least 2-4 years’ experience as Brand Manager position, prefer in NMC company.
• Extensive knowledge of consumers and FMCG market in Vietnam
• Leadership skills, Good analytical & Problem-solving skills.
• Good English communication.